International SEO Agency for UK B2B Companies
As an international SEO agency, we know expanding abroad isn’t simple. Different languages, search engines, and buyer habits all add complexity. We make sure your website is built to rank, resonate, and convert in every market you target.
Why International SEO Is Essential for B2B Marketing
Selling overseas is more than swapping languages on your site. Your buyers expect content that feels local. Search engines look for signals that you know what you’re doing. Miss those details, and you’ll waste budget or get buried in local results.
We focus on getting the important bits right. That means proper hreflang tag implementation, multilingual keyword research that reflects real demand, and understanding cultural differences in how people search. It’s how you show up in the right places and earn trust from new buyers.
Our International SEO Strategy
Our 3-Step Approach to International SEO Success
Step 1
Audit and Strategy Development
You can’t win in new markets if you don’t know where you stand. Too many businesses skip research and jump straight in, chasing the wrong keywords or markets.
We start with a deep dive. Multilingual keyword research, geo-targeting strategies, and global site architecture planning give you a clear view of what matters. Then we help you prioritise the right markets, so you know exactly where to focus.
Step 2
Implementation and Setup
Even the best plan falls apart with bad execution. Mistakes like sloppy hreflang tags, weak localised content, or poor international link building can kill your visibility.
We handle the details that matter. From hreflang tag implementation to cross-border eCommerce optimisation, country-specific search engine optimisation, and localised content creation, we make sure your site is set up to rank and convert in each target market.
Insights and Optimisation
International SEO isn’t a one-off job. Buyer behaviour changes. Competitors move. Markets evolve.
We keep you ahead with international SEO performance tracking and regular reviews. That way, you see what’s working, catch problems early, and keep growing with a strategy that stays aligned to your goals.
Outcomes That Matter
Why Choose Common Ground as Your International SEO Partner?
01
B2B-Focused Expertise
Most agencies are built for retail brands or local SEO. B2B is a different world. Longer sales cycles. More decision-makers. Higher stakes if you get it wrong.
We specialise in helping UK B2B firms expand internationally without wasting budget on shortcuts. From hreflang tag implementation to multilingual keyword research and cultural considerations in SEO, we focus on what matters to complex sales.
02
Custom, Strategic Solutions
Going global isn’t something you can do with a template. Each market is different, with its language quirks, buyer expectations, and competitive landscape.
We build strategies around your real needs. That includes geo-targeting strategies, localised content creation, international link building, and country-specific search engine optimisation. It’s all tailored to help your brand land locally while supporting wider growth.
03
Transparent, Actionable Reporting
International SEO can feel opaque if no one explains what’s going on. We don’t do black boxes.
You get clear, honest reporting with international SEO performance tracking. We tell you what’s working, what needs fixing, and where your budget is delivering. That way, you can make decisions confidently and prove the value of your international efforts.
Our SEO Services
01
Managed SEO
SEO can be quite overwhelming, so let us take care of it for you. Whether it’s technical fixes or an in-depth content strategy, we will slot seamlessly into your operations to deliver consistent, measurable growth.
02
SEO Strategy
03
Link Building
04
Technical SEO
Your website’s technical foundation will make or break your search performance, so our team ensures your site is fully optimised for speed, indexing, and search engine accessibility.
05
SEO Content Marketing
Our managed SEO and content marketing services help UK B2B companies build sustainable, high-quality pipelines.
Built for
Built for Ambitious B2B Teams
01
B2B Marketing Leaders
You set the big goals, we help you hit them. From strategic planning to tactical delivery, we are your trusted partner for scaling content success.
02
Small to Mid-Sized Marketing Teams
Need extra hands or specialist expertise? We integrate seamlessly, helping you expand your content marketing output without the cost or complexity of hiring in-house.
03
Founders, CEOs & C-Suite
We connect marketing activity to commercial performance, delivering strategies that not only tell your story but also drive growth, revenue, and long-term market leadership.
Case studies
Customer success stories

CIPHR
60%
increase in conversions

iMyHome
+£2m
sales pipeline value
5 Stars on Google | Trusted by growth-focused B2B Brands
Let's Turn Strategy Into Revenue
If you’re serious about driving measurable B2B growth, we should talk.
We’ll bring the strategy. You bring the ambition.
What Our Clients Say

Esme Cottle
Director of Demand Generation at Thomas

Laura Galyer
Marketing Director - DigitalXRAID

Sarah Harris
Drive Fuze

Nick Liddle
Digital Marketing Manager - Thomas International

Lauren Donnebaum
Channel Marketing Manager - Elmtec

Lindsay Willott
Customer Thermometer
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FAQs
Frequently asked questions
Got questions?
Here’s what marketers like you ask us most. If you’re wondering how we work, what kind of ROI to expect, or how we fit into your team - you’re in the right place.
What’s the typical ROI for your services?
Results vary, but our clients often experience significant growth within 6 to 12 months. Unlike some digital marketing agencies which prioritise quick but unsustainable results, we focus on maximising your return on investment with data-driven campaigns.
Can you work with in-house teams?
Absolutely! As a collaborative agency digital marketing partner, we integrate seamlessly with your in-house team to enhance your efforts and achieve shared goals.
How do I get started?
Getting started is easy—just contact us now via our calendar or give us a call at 01865648354. Partner with Common Ground, the marketing agency for business growth, to begin your journey toward digital success.