In this webinar Sam Medlicott, Head of Paid Media for Common Ground provides a case study that explores the secrets that enabled a university to slash their CPC by over 70% with Google Performance Max Campaigns.
From this webinar you’ll learn:
+ Effective targeting to reach your audience
+ Which creatives drive the best returns
+ How to test for better results
Anyone who’s responsible paid media campaigns and driving high quality traffic to your website will find this session extremely valuable.
Watch on demand
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Let’s work together to unlock your business’s potential. Whether you need a fully integrated digital marketing solution or support with a specific challenge, Common Ground is here to help.