Paid Search That Drives Real Results for Plymouth Businesses
Every click counts. That’s why our PPC services in Plymouth are built around precision, performance, and profitability. At Common Ground, we use data-led strategies to launch and optimise paid campaigns that deliver measurable business outcomes, not just traffic.
High-Impact PPC Campaigns for Ambitious Plymouth Brands
At Common Ground, we create PPC campaigns that do more than drive clicks. Whether you’re an ambitious startup or a growing B2B company based in Plymouth, our paid media strategies are shaped by the results that matter most: visibility, conversions, and return on ad spend.
Our team brings together analytical insight with creative thinking. From focused Google Ads management to multi-platform strategies, we ensure every pound of your budget works hard to generate leads and accelerate growth.
Our PPC services
Our 5-step PPC services approach
01
Discover
Struggling with poor ROI or wasted spend? You’re not alone. Many Plymouth businesses find their PPC efforts falling flat due to vague targeting, ineffective messaging, or campaign setups that don’t align with their goals.
We start with a full PPC audit to understand where things stand. Then we dig into your data to uncover opportunities for better targeting, stronger ad copy, and smarter budget allocation.
Build
If your ads aren’t connecting with the right audience, you’re leaving revenue on the table. Weak copy, clunky landing pages, or broad targeting can stop a campaign from ever reaching its potential.
We take a hands-on approach to campaign builds. From tailored messaging and precise keyword selection to conversion-focused landing pages, we set your PPC activity up for success right from the start.
Convert
Hitting “go” is just the beginning. Once your campaigns are live, our team closely monitors early performance to see what’s working and what needs adjusting.
We run tests on ad variations, tweak targeting, and refine bids to maximise impact. These early insights help shape smarter decisions for long-term results.
Manage
Too many campaigns plateau after launch. Without consistent optimisation, performance drops and opportunities get missed.
Our PPC management in Plymouth is an ongoing process. We run regular experiments, grow your keyword sets, and refine targeting to improve conversion rates and get the most from your ad spend.
Reporting
You need to know what’s working and where to go next. Generic dashboards and surface-level stats don’t cut it.
We provide regular, easy-to-understand reports that give you a complete picture of performance. From keyword ROI to cost per lead, you’ll have the clarity to plan and scale with confidence.
Outcomes That Matter
How We Drive Growth
01
Expand Your Reach
Our Plymouth content marketing strategies help your brand get seen by the right people. We increase visibility across search and social, using SEO-informed content to engage prospects and position your business as an authority in your space.
02
Qualified Leads
We go beyond blog posts and basic assets. As a trusted content marketing agency in Plymouth, we create content that attracts high-value B2B leads and moves them through your funnel with purpose and precision.
03
Proven ROI
With clear reporting and regular optimisation, we make sure your content marketing efforts are delivering measurable business impact. No fluff — just consistent performance that supports your growth goals.
Our Services
Google Ads Management
We align paid media with your bigger picture, delivering fast wins without losing sight of long-term goals.
PPC Consultancy
No internal paid specialist? No problem. We fill the gaps and bring strategic thinking, fast.
PPC Strategy
We make PPC performance part of your growth plan, not just a line in the budget.
Built for
Built for Ambitious B2B Teams
01
B2B Marketing Leaders
You set the vision. We help bring it to life. Whether you’re leading a team or shaping the marketing strategy, we’ll support you with insight, execution, and results.
02
Small to Mid-Sized Marketing Teams
If your team is stretched or lacking specialist skills, we slot in seamlessly. As a leading B2B content marketing agency in Plymouth, we offer flexible, scalable support that fills the gaps and drives momentum.
03
Founders, CEOs & C-Suite
We help founders and business leaders translate marketing into commercial success. With a focus on long-term value and strategic growth, we build content that drives revenue and builds trust in your brand.
Case studies
Customer success stories

CIPHR
60%
increase in conversions

iMyHome
+£2m
sales pipeline value
5 Stars on Google | Trusted by growth-focused B2B Brands
Let's Turn Strategy Into Revenue
If you’re serious about driving measurable B2B growth, we should talk.
We’ll bring the strategy. You bring the ambition.
What Our Clients Say

Esme Cottle
Director of Demand Generation at Thomas

Laura Galyer
Marketing Director - DigitalXRAID

Sarah Harris
Drive Fuze

Nick Liddle
Digital Marketing Manager - Thomas International

Lauren Donnebaum
Channel Marketing Manager - Elmtec

Lindsay Willott
Customer Thermometer
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FAQs
Frequently asked questions
Got questions?
Here’s what marketers like you ask us most. If you’re wondering how we work, what kind of ROI to expect, or how we fit into your team - you’re in the right place.
What’s the typical ROI for your services?
Results vary, but our clients often experience significant growth within 6 to 12 months. Unlike some digital marketing agencies which prioritise quick but unsustainable results, we focus on maximising your return on investment with data-driven campaigns.
Can you work with in-house teams?
Absolutely! As a collaborative agency digital marketing partner, we integrate seamlessly with your in-house team to enhance your efforts and achieve shared goals.
How do I get started?
Getting started is easy—just contact us now via our calendar or give us a call at 01865648354. Partner with Common Ground, the marketing agency for business growth, to begin your journey toward digital success.