B2B-focused SEO that drives long-term growth for your Birmingham business
At Common Ground, we’re a results-driven SEO agency in Birmingham that helps ambitious B2B companies grow with tailored strategies grounded in data, creativity and clarity. Whether you’re a SaaS brand, cybersecurity firm, HR software provider or specialist in a high-growth industry, our SEO campaigns are built to drive visibility, leads and revenue — not just rankings.
The SEO Company Birmingham Businesses Trust to Get Found and Convert
As one of the best SEO companies in Birmingham, we’ve helped businesses of all sizes compete with larger players and capture high-intent traffic through smart, scalable strategies. From technical audits to content creation and link acquisition, everything we do is focused on creating long-term SEO success.
We combine deep industry expertise with sharp analysis and honest recommendations to provide you with a roadmap tailored to your goals. No fluff. Just strategy, action and measurable growth.
Our 5-step SEO services approach
Discover
Not sure why your competitors are ranking higher, attracting higher, attract higher- or why your traffic isn’t turning into leads? You’re not alone.
We start by auditing your site, assessing performance gaps and analysing competitor strategies. From there, we define clear KPIs and outline a path to outrank your competitors and bring in better quality traffic.
Improve
If your website isn’t optimised for both users and search engines, you’re likely missing out on valuable leads.
As your SEO consultants in Birmingham, we identify and fix the technical and on-page issues holding you back. That includes everything from site structure and speed to metadata, keyword targeting and internal linking. The goal? A fast, usable and conversion-ready website.
Build
Content that doesn’t rank or resonate won’t drive results, even if it looks good.
We develop SEO content strategies tailored to your audience and sector, helping you publish content that performs. From blog posts and landing pages to evergreen resources, our team ensures everything is structured to rank and drive action.
Promote
Content without visibility is content wasted. That’s why we go beyond just publishing.
Through ethical link acquisition, outreach and smart content distribution, we help build your authority and ensure your best work reaches the right audience. We’re not here to push empty promotions — we’re here to boost genuine visibility for your business.
Measure
SEO isn’t a set-and-forget strategy. If you’re not consistently measuring and refining, you’re falling behind competitors who are.
As your ongoing SEO consultant in Birmingham, we monitor results, review strategy, and refine our approach based on the latest data. You’ll always have a clear view of what’s working and where to go next.
Outcomes That Matter
How We Drive Growth
01
Expand Your Reach
We help you get in front of the right people at the right time. Whether it’s through organic search or integrated campaigns, we increase visibility where it counts.
02
Qualified Leads
Traffic’s great, but we focus on qualified traffic. That means attracting the kind of visitors that are more likely to convert and become long-term customers.
03
Proven ROI
We’re not interested in vanity metrics. As a strategic SEO company in Birmingham, we give you meaningful insights, clear growth indicators, and campaigns built to deliver business impact.
Managed SEO
SEO Strategy
Link Building
Technical SEO
Built for
Built for Ambitious B2B Teams
01
B2B Marketing Leaders
You’ve got the vision - we bring the support. From strategy to delivery, we act as an extension of your team to help you hit big goals, faster.
02
Small to Mid-Sized Marketing Teams
Short on time or headcount? We slot in seamlessly to bring ideas to life and help your campaigns scale - without the overhead.
03
Founders, CEOs & C-Suite
We translate marketing performance into business impact. From clear strategy to measurable ROI, we help you scale with confidence.
Case studies
Customer success stories
Arts University Bournemouth
77%
Less cost per lead
CIPHR
60%
increase in conversions
iMyHome
+£2m
sales pipeline value
5 Stars on Google | Trusted by growth-focused B2B Brands
Let's Turn Strategy Into Revenue
If you’re serious about driving measurable B2B growth, we should talk.
We’ll bring the strategy. You bring the ambition.
What Our Clients Say
Esme Cottle
Director of Demand Generation at Thomas
Laura Galyer
Marketing Director - DigitalXRAID
Sarah Harris
Drive Fuze
Nick Liddle
Digital Marketing Manager - Thomas International
Lauren Donnebaum
Channel Marketing Manager - Elmtec
Lindsay Willott
Customer Thermometer
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FAQs
Frequently asked questions
Got questions?
Here’s what marketers like you ask us most. If you’re wondering how we work, what kind of ROI to expect, or how we fit into your team - you’re in the right place.
What’s the typical ROI for your services?
Results vary, but our clients often experience significant growth within 6 to 12 months. Unlike some digital marketing agencies which prioritise quick but unsustainable results, we focus on maximising your return on investment with data-driven campaigns.
Can you work with in-house teams?
Absolutely! As a collaborative agency digital marketing partner, we integrate seamlessly with your in-house team to enhance your efforts and achieve shared goals.
How do I get started?
Getting started is easy—just contact us now via our calendar or give us a call at 01865648354. Partner with Common Ground, the marketing agency for business growth, to begin your journey toward digital success.