The best PPC agency Manchester has to offer
Looking for a PPC agency in Manchester that delivers more than just clicks? At Common Ground, we create high-impact, data-led PPC campaigns that help B2B businesses in Manchester and beyond drive leads, conversions, and long-term growth. Whether you’re in SaaS, cybersecurity, HR tech, or another ambitious sector, we tailor every paid strategy to match your goals.
PPC Services in Manchester That Go Beyond the Click
At Common Ground, we specialise in providing PPC management for SaaS, cybersecurity firms, HR software providers, and other cutting-edge industries. With a proven track record of driving growth for our Manchester PPC services, we are committed to delivering exceptional value for our clients through precision and creativity.
More than just another PPC company, we blend strategic thinking with creative execution, using data to power campaigns that actually perform. Our expert team builds and manages paid campaigns that bring in the right traffic and turn interest into action.
Our 5-step PPC services approach
Discover
Wasting budget on PPC campaigns that don’t convert? You’re not alone. Many businesses struggle with visibility but fail to turn traffic into results.
As an experienced PPC consultant in Manchester, we start by analysing your current performance. We identify gaps, uncover missed opportunities, and set clear KPIs to create a focused and realistic PPC strategy.
Build
Disconnected ads and landing pages are a recipe for poor engagement. If your messaging isn’t aligned, users will bounce before they convert.
That’s why we develop compelling ad copy and conversion-optimised landing pages designed to work hand in hand. Our Manchester PPC marketing specialists make sure every campaign is built to deliver from day one.
Convert
Clicks mean nothing without conversions. If people aren’t turning into leads or customers, your ROI will quickly fall short.
Our PPC services in Manchester focus on maximising return. From refined audience targeting and bid optimisation to improving user experience on your landing pages, we help you turn spend into genuine growth.
Manage
Running the same PPC campaign for months without changes? That’s a quick way to burn budget and reduce performance.
We don’t leave your ads on autopilot. Our PPC management in Manchester includes regular updates, A/B testing, keyword expansion, and ongoing optimisation. It’s all about keeping your campaigns fresh, relevant, and effective.
Measure
Not sure if your PPC spend is working? Without the right insights, it’s hard to make confident decisions.
As a trusted Manchester PPC company, we give you full visibility with clear, real-time reporting. We track what matters, share actionable insights, and continuously refine your strategy to maximise outcomes.
Outcomes That Matter
How We Drive Growth
01
Expand Your Reach
We help you get in front of the right people at the right time, across search, paid social, and display. Our local PPC services in Manchester give you the visibility you need to scale.
02
Qualified Leads
We focus on quality, not just quantity. Our campaigns are built to generate high-value leads that align with your sales goals and business growth plans.
03
Proven ROI
It’s not about activity for the sake of it. With measurable results and transparent reporting, we show the true impact of every PPC pound you spend.
Google Ads Management
PPC Consultancy
Elevate your campaigns with expert advice. Our PPC consultancy provides actionable strategies, optimisation recommendations, and insight-driven solutions tailored to your goals.
03
PPC Strategy
Achieve consistent growth with a bespoke PPC strategy. From targeting to budget planning, we design data-backed campaigns that align with your business objectives.
Built for
Built for Ambitious B2B Teams
01
B2B Marketing Leaders
You’ve got the vision - we bring the support. From strategy to delivery, we act as an extension of your team to help you hit big goals, faster.
02
Small to Mid-Sized Marketing Teams
Short on time or headcount? We slot in seamlessly to bring ideas to life and help your campaigns scale - without the overhead.
03
Founders, CEOs & C-Suite
We translate marketing performance into business impact. From clear strategy to measurable ROI, we help you scale with confidence.
Case studies
Customer success stories

CIPHR
60%
increase in conversions

iMyHome
+£2m
sales pipeline value
5 Stars on Google | Trusted by growth-focused B2B Brands
Let's Turn Strategy Into Revenue
If you’re serious about driving measurable B2B growth, we should talk.
We’ll bring the strategy. You bring the ambition.
What Our Clients Say

Esme Cottle
Director of Demand Generation at Thomas

Laura Galyer
Marketing Director - DigitalXRAID

Sarah Harris
Drive Fuze

Nick Liddle
Digital Marketing Manager - Thomas International

Lauren Donnebaum
Channel Marketing Manager - Elmtec

Lindsay Willott
Customer Thermometer
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FAQs
Frequently asked questions
Got questions?
Here’s what marketers like you ask us most. If you’re wondering how we work, what kind of ROI to expect, or how we fit into your team - you’re in the right place.
What’s the typical ROI for your services?
Results vary, but our clients often experience significant growth within 6 to 12 months. Unlike some digital marketing agencies which prioritise quick but unsustainable results, we focus on maximising your return on investment with data-driven campaigns.
Can you work with in-house teams?
Absolutely! As a collaborative agency digital marketing partner, we integrate seamlessly with your in-house team to enhance your efforts and achieve shared goals.
How do I get started?
Getting started is easy—just contact us now via our calendar or give us a call at 01865648354. Partner with Common Ground, the marketing agency for business growth, to begin your journey toward digital success.