Facebook Ads Agency That Delivers Results

More visibility, more engagement, more conversions. Our Facebook marketing services help brands cut through the noise, reach the right audience, and turn ad spend into real business results. We make Facebook work smarter for your business.
How we can helpGet in touch

Why you need a Facebook marketing strategy

Facebook Ads aren’t just about impressions; they’re about impact. As a specialist Facebook Ads agency, whether you’re looking to scale lead generation, increase sales, or improve ROAS, our strategic approach ensures every ad delivers.

Our Facebook marketing services

Our 5-step Facebook marketing approach

SEO Campaigns
Step 1

Discover

Facebook Ads can be a money pit without the right strategy. Many businesses struggle with high costs, low engagement, and wasted ad spend.

We start by analysing your current performance, researching your audience, and defining clear success metrics, so every penny of your budget is working towards real growth.

Site build
Step 2

Improve

Ineffective ad targeting and weak creative can make even the biggest budgets fall flat.

We optimise your campaigns by refining audience segmentation, ad placements, and messaging, ensuring your ads reach the right people at the right time—without unnecessary spend.

build
Step 3

Build

Poorly structured campaigns lead to wasted clicks and low conversions.

We create compelling ad creatives, conversion-focused landing pages, and full-funnel strategies designed to attract, engage, and convert your ideal customers.

Step 4

Expand

Scaling a Facebook campaign without the right strategy can lead to higher costs and diminishing returns.

We test new ad variations, introduce audience expansion techniques, and optimise bidding strategies to scale your results while maintaining efficiency.

measure
Step 5

Measure

If you’re not tracking performance properly, you’re leaving money on the table.

We provide real-time data, in-depth analysis, and ongoing optimisation, ensuring your Facebook marketing strategy stays ahead of the competition and delivers consistent ROI.

Get results

Why choose Common Ground for Facebook marketing

01

The right audience

Our targeting strategies go beyond basic demographics. We use real data to get your brand in front of high-intent audiences that are ready to take action.

02

Max conversions

We focus on results, not just impressions. Every campaign is built with conversion in mind, ensuring your Facebook Ads drive meaningful business outcomes.

03

Proven growth

With years of experience managing high-impact Facebook Ads, we know what works. Our campaigns are built on data, expertise, and a track record of success.

 

Our Other Services
01

LinkedIn marketing

Position your brand in front of the decision-makers. Our LinkedIn campaigns help you target professionals, generate high-quality leads, and establish authority in your industry through strategic and impactful advertising.
02

Instagram marketing

Connect with a highly engaged audience on Instagram. Our ad strategies are designed to showcase your brand, spark conversations, and convert users into loyal customers with visually stunning and effective campaigns.

What Our Clients Say

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Esme Cottle

Director of Demand Generation at Thomas

I would describe Common Ground as professional, personable, and results-driven. Finding an agency that can become an extension of your team is very difficult, but that's exactly what Common Ground has done, with great results. "
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Laura Galyer

Marketing Director - DigitalXRAID

Since working with Common Ground, we’ve seen some fantastic results. We’ve achieved a 300% increase in visitors to that page. Overall website traffic has grown by 80% in just a year, and we’ve doubled the number of inbound leads we receive every month."
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Sarah Harris

Drive Fuze

Without a doubt, without Common Ground, we wouldn't be anywhere near where we are today – over 75% of our sign-ups have come directly from their activity."
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Nick Liddle

Digital Marketing Manager - Thomas International

I’ve worked with numerous agencies in my career, and yet I’d put Common Ground right up there as one of the best. They are professional, their service is second to none and they absolutely know their stuff. They’ve assembled a great team and we couldn’t be happier working with them."
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Lauren Donnebaum

Channel Marketing Manager - Elmtec

Highly recommended for an excellent ROI in strategy and execution for all aspects of digital marketing. Professional, friendly, responsive and acutely aware of the nuances and intricacies of a SaaS software distribution product."
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Lindsay Willott

Customer Thermometer

From the get-go, Common Ground has been proactive in suggesting how we can get the best results from SEO. It’s clear their approach wasn’t just a one-size-fits-all solution. It’s nice to have a partner who you can trust has your best interests at heart and we have no doubt that’s true with them."

Client Success Stories

SEO case studies

Thomas International

Thomas International

+200%

online visibility

Having successfully consulted with Thomas on their content strategy, we focused on organic inbound leads.
Read more
Grosvenor

Grosvenor

200%

Boosting tenant views by more than

Toughest market in the UK? We boost tenant engagement in London with local SEO.
Read more
Drive Fuze

Drive Fuze

+300%

brand visibility

Taking Drive Fuze From Start-Up to Market Leader in 6 Months with award-winning SEO & PPC Campaign
Read more
View all case studies
stars

5 Stars on Google | Trusted by growth-focused B2B Brands

Let's Turn Strategy Into Revenue

If you’re serious about driving measurable B2B growth, we should talk.

We’ll bring the strategy. You bring the ambition.

Book a Call

Meet the team

Our paid social experts

1545235646854 222

Sam Searle

Head of Digital

Sam spearheaded our PPC efforts alone for years, before eventually building her team and becoming head of all digital operations in the business. Sam still lives and breathes PPC, and has a hand in all of our paid work.  
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Meet our team

Free ebook

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Resources

Paid Social Resources

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FAQs

Frequently asked questions

How do you measure success?
We focus on metrics that align with revenue - not vanity KPIs. Success is measured through improvements in qualified organic traffic, ranking growth for high-intent terms, content engagement, and ultimately sales-ready leads and pipeline contribution. You’ll get transparent reporting and clear insight into how SEO is impacting the commercial metrics that matter.
Do you tie clients into long 12-month contracts?
No. We don’t believe in locking clients into long-term contracts before value is proven. Instead, we work on shorter, more flexible agreements that give you confidence and keep us accountable. SEO is long-term by nature, but trust is earned month to month-not enforced through restrictive commitments.
What industries do you specialise in?
We work with a wide range of B2B organisations, particularly those in SaaS, technology, and E-Learning. If your buyers rely on research and expertise to make decisions, our SEO approach fits.
How soon can we get started?
Most clients can begin within 2-3 weeks, depending on capacity. After a discovery call, we’ll outline the right package or bespoke programme, confirm scopes, and onboard you quickly so we can start generating insights and improvements.
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