A PPC agency in Liverpool that delivers real growth
Looking for a trusted PPC agency in Liverpool that knows how to turn ad spend into results? Common Ground is here to help. Our award-winning team delivers tailored, data-driven campaigns that help B2B businesses thrive.
Smart PPC campaigns for Liverpool businesses
At Common Ground, we provide high-performance PPC management in Liverpool for SaaS brands, cybersecurity firms, HR software providers, and other ambitious B2B companies. From strategy to optimisation, our campaigns are built to drive growth, not just clicks.
Our 5-step PPC services approach
Discover
Have you been struggling to turn your paid campaigns into profit, continually wasting valuable budget on clicks that don’t convert? You’re not alone.
As a data-driven agency for PPC in Liverpool, we dig into what’s working, what’s not, and what your competitors are doing better. From there, we set benchmarks and build a strategy that aligns with your goals and budget.
Build
That’s why we ensure that all copy created is compelling and designed for high-conversion landing pages, with refined targets to ensure every campaign is meant for success from day one.
Convert
All of your clicks aren’t worth anything to you unless they’re turning into paying customers. Simply put: if you’re not getting conversions, then your ROI is going to be disastrous.
We fine-tune targeting, optimise bids, and enhance the landing page experience to improve conversion rates and make your spend go further. It’s how we’ve earned our reputation as a top PPC agency Liverpool businesses trust.
Manage
Many B2B companies utilise a set-and-forget strategy, and they don’t even know it, which is a surefire way of ensuring ad fatigue, budget inefficiencies, and declining performance. In short: no ROI.
With hands-on PPC management in Liverpool, we continually test ad formats, expand keyword coverage, and refresh creative to keep campaigns sharp. No stagnation. No wasted budget. Just better results.
Measure
If you’re not sure what insights to take from your ad performance, then you’ll find it impossible to know if your PPC spend is working as hard as it should.
Our Google Ads management in Liverpool includes live tracking, regular reporting, and ongoing strategy tweaks so your campaigns keep improving over time.
Outcomes That Matter
How We Drive Growth
01
Expand Your Reach
We ensure your brand appears in front of the right audience across search engines, social platforms, and display networks, exactly when they are most likely to engage.
02
Qualified Leads
Our campaigns go beyond clicks by targeting and attracting high-intent leads who are genuinely interested in your products or services and ready to take action.
03
Proven ROI
As your dedicated PPC partner in Liverpool, we provide clear, transparent reporting alongside strategic insights so you can see measurable growth and real business impact.
Google Ads Management
PPC Consultancy
PPC Strategy
Built for
Built for Ambitious B2B Teams
01
B2B Marketing Leaders
You’ve got the vision - we bring the support. From strategy to delivery, we act as an extension of your team to help you hit big goals, faster.
02
Small to Mid-Sized Marketing Teams
Short on time or headcount? We slot in seamlessly to bring ideas to life and help your campaigns scale - without the overhead.
03
Founders, CEOs & C-Suite
We translate marketing performance into business impact. From clear strategy to measurable ROI, we help you scale with confidence.
Case studies
Customer success stories

CIPHR
60%
increase in conversions

iMyHome
+£2m
sales pipeline value
5 Stars on Google | Trusted by growth-focused B2B Brands
Let's Turn Strategy Into Revenue
If you’re serious about driving measurable B2B growth, we should talk.
We’ll bring the strategy. You bring the ambition.
What Our Clients Say

Esme Cottle
Director of Demand Generation at Thomas

Laura Galyer
Marketing Director - DigitalXRAID

Sarah Harris
Drive Fuze

Nick Liddle
Digital Marketing Manager - Thomas International

Lauren Donnebaum
Channel Marketing Manager - Elmtec

Lindsay Willott
Customer Thermometer
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FAQs
Frequently asked questions
Got questions?
Here’s what marketers like you ask us most. If you’re wondering how we work, what kind of ROI to expect, or how we fit into your team - you’re in the right place.
What’s the typical ROI for your services?
Results vary, but our clients often experience significant growth within 6 to 12 months. Unlike some digital marketing agencies which prioritise quick but unsustainable results, we focus on maximising your return on investment with data-driven campaigns.
Can you work with in-house teams?
Absolutely! As a collaborative agency digital marketing partner, we integrate seamlessly with your in-house team to enhance your efforts and achieve shared goals.
How do I get started?
Getting started is easy—just contact us now via our calendar or give us a call at 01865648354. Partner with Common Ground, the marketing agency for business growth, to begin your journey toward digital success.