In this expert-led webinar, Sam Searle, Head of Paid Media at digital agency Common Ground, shares a real-world case study revealing how one university slashed their CPC by over 70% using Google Performance Max campaigns. Learn the strategies, tactics, and lessons that helped dramatically improve paid media efficiency and drive high-quality traffic.
By signing up, you’ll gain exclusive access to the recording and slides – designed specifically for marketers looking to optimise their paid media campaigns and boost results.
